a free live masterclass
How to Build a Personal Brand People Actually Care About
For Christian women in fitness + wellness who feel called to become creators, build an audience + turn what they love into something bigger.
until we go live
okay, real talk
you know you want to create… but maybe you just feel stuck.
maybe you've felt it for a while — like there's something in you that you want to share through fitness + wellness.
but when it actually comes time to create, you don't know what to post. you're not inspired. you overthink it. or you post consistently and still feel like nothing is really moving.
and with SO much content advice online, it can honestly just make it harder to know what actually matters.
so i want to let you in on what i've learned building my own platform + what i wish i knew when i started.
here's the plan
What we'll talk about
building more than just followers
there's a difference between posting just to go viral and building a platform around who God actually created you to be. let's talk about it.
what actually started moving the needle for my content
i'll break down some of the biggest shifts i made that helped me stop just posting + start creating content that actually grew my audience.
how this became my actual life
i want to take you behind the scenes of how i went from creating fitness content after my 9–5 to building an audience of hundreds of thousands + becoming a full-time creator.
quick check
This is for you if…
You love fitness, health + wellness — and you've thought about becoming a creator or influencer yourself
You haven't started yet, because you honestly don't know where to begin
You're already posting, but it feels inconsistent and it's not growing
You're tired of generic social media advice that was never made for someone like you
You want to build something that actually feels like you — faith and all
your host
Hey — I'm Sawyer.
I started creating fitness content while still working my 9–5, with no idea just how much that decision would change my life.
One of my first videos blew up. My TikTok grew to hundreds of thousands, my Instagram followed, and suddenly the thing I had dreamed about — becoming a full-time creator — was actually becoming my life. That personal brand went on to open doors to brand deals, businesses, travel + a career that gave me the freedom I had always wanted.
Today, I've grown my Instagram to 200K+ and TikTok to 300K+. But the most valuable thing I built wasn't any one business. It was my personal brand.
And now I want to help other Christian women in fitness + wellness understand how powerful building theirs can be — around their strengths, their story, their faith and what they feel God is calling them to share.
so… you coming?
If you know you're called to create, this is a pretty good place to start.
Takes less than a minute on WebinarJam.